Former NFL Player Chris Gronkowski Talks About the Power of Instagram

Former NFL player Chris Gronkowski was recently approached by the Small Business Trends website to get his opinion on social media platforms, including Instagram. Over a short question and answer session, Gronkowski discussed his moderately brief time in the NFL and how he decided that entrepreneurship was right for him. During his talk, the former fullback explained that he couldn’t find any mixer bottles on the market that would keep his drink cold for an extended period of time, especially has a native of steamy Texas. In addition to that, he disliked the fact that many mixer bottles would carry the smell in the plastic from protein shakes. Gronkowski went on a quest to create the fitness person’s perfect mixer bottle, and that is what he has done. Now he is contemplating how to use social media accounts in order to pump up his product.

The Buffalo, New York native attended Williamsville North High School in Williamsville, New York, and that is where he became a three-time letter winner for both football and baseball. He ended up getting recruited to the University of Maryland but transferred to the University of Arizona during his sophomore year where he played as a linebacker. Even though he was expected to get picked in the 2010 NFL Draft, he went unselected and signed on with the Dallas Cowboys. Over the next three years, Gronkowski switched teams three times and became a part of the Indianapolis Colts, Denver Broncos and San Diego Chargers for brief amounts of time. He officially retired from the field in 2013 to pursue his own business.

Gronkowski recently did an interview with Small Business Trends and talked about how social media is really powerful for entrepreneurs, especially platforms like Instagram. Even though he hasn’t started using it yet, he is sure it will help him in the future with sales.

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Anthony Fernandez

Anthony is the Owner of Athlete Brand Management. Anthony has led and executed successful athlete marketing campaigns that have led to increase in endorsements, sponsorships, speaking engagements, partnerships and appearances.

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